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Electrify America will be moving to pay by kWh pricing, according to InsideEVs. They were able to get the news straight from the mouth of Electrify America's President and CEO, Giovanni Palazzo.
insideevs.com
The departure from their current pay-by-time model was undoubtedly inspired by California's decision to require EV charging stations to charge according to the amount of energy given to the vehicle, and not by how long the car was connected to the charging station.
The California legislation applies to all newly-installed Level 2 chargers beginning in 2021, and to new DC fast chargers beginning in 2023. Chargers installed before 2021 can continue to use time-based billing until 2031 (for Level 2 chargers) or 2033 (for DC fast chargers).
"We totally believe this is the right decision and we don't want to wait until 2023. We're going to implement this well ahead of 2023" - Electrify America CEO Giovanni Palazzo on transitioning from a time-based charging method to kWh based
However, Electrify America isn't going to wait until 2023. They have decided that the pay-by-kWh is a more fair method, and promise to make the switch well before 2023. Palazzo wouldn't offer an exact date but stressed that he's completely on board with the transition, and would have likely come to this conclusion even if California hadn't mandated it.
"We embrace this. When we started out as a new organization we believed that a tier-based policy would help. At the time, we were the only ones bringing out 150 kW and 350 kW stations... kWh based pricing is our future. We want to make it right and we want to make it simple" - Giovanni Palazzo
Palazzo explained that some states won't allow kWh-based pricing because they don't allow entities to resell electricity. In those states, Electrify America will continue to sell "time" on their charging station. This is most likely why Electrify America started out with the pay-by-time pricing structure because they wanted to have one pricing scheme everywhere.
Palazzo said that the company will offer the pay-by-kWh pricing wherever they are allowed to, and only stick with the time-based pricing in states where charging by the kWh isn't allowed.

Exclusive: Electrify America Will Transition To Pay By kWh Pricing, And More
in an InsideEVs exclusive interview with Electrify America's CEO Giovanni Palazzo, we learn the company plans to transition to a pay-by-kWh pricing structure.

The departure from their current pay-by-time model was undoubtedly inspired by California's decision to require EV charging stations to charge according to the amount of energy given to the vehicle, and not by how long the car was connected to the charging station.
The California legislation applies to all newly-installed Level 2 chargers beginning in 2021, and to new DC fast chargers beginning in 2023. Chargers installed before 2021 can continue to use time-based billing until 2031 (for Level 2 chargers) or 2033 (for DC fast chargers).
"We totally believe this is the right decision and we don't want to wait until 2023. We're going to implement this well ahead of 2023" - Electrify America CEO Giovanni Palazzo on transitioning from a time-based charging method to kWh based
However, Electrify America isn't going to wait until 2023. They have decided that the pay-by-kWh is a more fair method, and promise to make the switch well before 2023. Palazzo wouldn't offer an exact date but stressed that he's completely on board with the transition, and would have likely come to this conclusion even if California hadn't mandated it.
"We embrace this. When we started out as a new organization we believed that a tier-based policy would help. At the time, we were the only ones bringing out 150 kW and 350 kW stations... kWh based pricing is our future. We want to make it right and we want to make it simple" - Giovanni Palazzo
Palazzo explained that some states won't allow kWh-based pricing because they don't allow entities to resell electricity. In those states, Electrify America will continue to sell "time" on their charging station. This is most likely why Electrify America started out with the pay-by-time pricing structure because they wanted to have one pricing scheme everywhere.
Palazzo said that the company will offer the pay-by-kWh pricing wherever they are allowed to, and only stick with the time-based pricing in states where charging by the kWh isn't allowed.