If this turns out to be true, I think it will be pretty cool. I imagine it would eliminate the risk of an additional dealer mark-up and take out the need to hunt down specific color/trim/battery combinations. Plus, I think this would put some of those limited availability rumors to rest. You may not get one at launch, but a reservation sounds like you will get one at some point.
Not sure how many people would reserve a car before even driving one. I guess it would partially depend if you are locked into a purchase upon reservation and/or if the deposit is refundable.
fordauthority.com
Not sure how many people would reserve a car before even driving one. I guess it would partially depend if you are locked into a purchase upon reservation and/or if the deposit is refundable.

Ford Mustang-Inspired EV Reservations To Open November 17
Ford will begin taking reservations for the upcoming Mustang-inspired EV, potentially called the Mustang Mach-E, on November 17th.
